Most wellness and transformation professionals wander around acting like their life is made up of a random string of events with no connection to each other. They act as if they just decided to be a coach, a therapist, a healer, or a guide, as if they weren’t driven to it by a life full of experience and conditioning. They don’t see that their work was as inevitable as a river flowing downhill, shaped by every rock, curve, and invisible force acting upon it. And when they come to me for help, the first thing I tell them is, that’s not how it works. 

If you’re the kind of person whose brain is constantly firing off new ideas, I get it. It’s exciting. It’s intoxicating. It’s also a nightmare when you actually need to do something with them. Instead of feeling inspired, you feel stuck. Pulled in a thousand directions. Unsure where to start. You want to move forward, but the sheer volume of ideas keeps you paralyzed.

Your life’s work isn’t just a job, a business, or a set of skills you’ve learned—it’s the unique expression of your purpose through the work you do. It’s the integration of your personal transformation, your deepest wisdom, and your desire to serve others. For wellness and transformation professionals, your work is often a direct reflection of your own journey. The healing, breakthroughs, and evolution you’ve experienced become the foundation for how you help others.

While the path to discovering our life's work is not—and probably should not—be straightforward, asking yourself the right questions in an ongoing inquiry process is crucial in finding your way. So here are 15 questions to start you off and help guide you on your journey.

While the full alignment of business and life’s work isn’t something we wake up to one day—it is an ongoing, conscious, thoughtful process that evolves continuously—for most of us, it isn’t just an option, if you want to create the most authentic, fulfilling, and happiest life possible, it is a necessity.