We’re all born with a blueprint of who we are. Made up of a unique cocktail of DNA and traits—we are a reservoir of potential crafted by nature to be distinct. But as we grow, society tries to smooth out those rough edges, molding us into something more acceptable, more “normal.” So, how do we begin this journey of rediscovering who we are? Here are four ways to start embracing your uniqueness and letting it guide you toward a life that’s truly yours.

While the full alignment of business and life’s work isn’t something we wake up to one day—it is an ongoing, conscious, thoughtful process that evolves continuously—for most of us, it isn’t just an option, if you want to create the most authentic, fulfilling, and happiest life possible, it is a necessity.

While the path to discovering our life's work is not—and probably should not—be straightforward, asking yourself the right questions in an ongoing inquiry process is crucial in finding your way. So here are 15 questions to start you off and help guide you on your journey.

Being true to who we are is a paradox—we constantly evolve, yet most of us have felt the discomfort of being what we are not. So, while we shouldn’t try to box in our identity, there are core elements that make us up that are crucial for us to nurture. I consider these all part of our "voice."

If you’re anything like me, you feel that distinctly human longing to craft a life from your deepest truth and give voice to what makes you unique, in the short time you have to be alive. But let's face it, the whole thing is kind of elusive. So how can we figure it out?

Imagine being awoken each morning by the pulse of excitement coursing through your body; a deep sense of life direction permeating your mind. Now, imagine the implications it has on your health and quality of life—this is the power of knowing your puporse.